Exposure

__**Exposure**__ This is when someone experiences something that may potentially influence them. In terms of interactive design, it refers to the number of hits that a website receives and also relates to the average amount of time spent there. Another example would be when a user experiences something that opens their mind to something new. For example, this could be a new concept or issue.

//Source: http://wordnet.princeton.edu/perl/webwn?s=exposure//